S. Hawkins

Studio Creme - Sophie Hawkins, Visual Identity Printed Collateral

S. Hawkins

S.Hawkins, North London based fashion brand, releases its garments series by series; taking the utilitarianism of Japanese heritage workwear and employing techniques and influences drawn from British tailoring.  Each garment is created with remnant cloth, resulting in unique, personal pieces.

We worked closely with the founder, Sophie Hawkins, on their positioning, visual identity & art direction.

Studio Creme - Sophie Hawkins, Visual Identity Printed Collateral

The identity was rolled out across print collateral, packaging & clothing.

Studio Creme - Sophie Hawkins, Visual Identity Printed Collateral
Studio Creme - Sophie Hawkins, Visual Identity, Clothing tags
Studio Creme - Sophie Hawkins, Visual Identity Printed Collateral
Studio Creme - Sophie Hawkins, Visual Identity Printed Collateral
Studio Creme - Sophie Hawkins, Branding & Visual Identity, Clothing tags

The statement highlights what lies at the heart of the S. Hawkins brand.

Bringing people and their stories back to its core.

“Making useful garments for practical people
is a fascination of mine”

– Sophie Hawkins

 

Studio Creme - Sophie Hawkins - Fashion Campaign

Project Photography: Adam Goodison